How NoFakeBiz Classifies and Describes Public Content

Official Document · v1.0

NoFakeBiz does not require members to guess how their content is classified.

We publish our classification rules and explain what each metadata field does and does not do. This page is about public articles — not Discover ranking, and not a promise that every live article already carries every field.

What this document is

Metadata is information about an article: what it is called, who wrote it, when it was published, what it is about, and how the page should be identified. It is part of the public record of the article. It is not a trick to climb a search ladder.

Classification is not ranking. Classification describes content. It does not determine its truth, quality, authority, or popularity. This document explains Topic, Tags, search phrases, Series, Concepts, and place. It does not publish a formula for ordering results. If NoFakeBiz later ranks public content, those rules belong in Discovery Principles and any later Discovery rules — what signals exist, what never counts — not a secret marketplace of tags.

What metadata does not do

  • More tags do not buy visibility.
  • Search phrases do not guarantee Google, Bing, or ChatGPT ranking.
  • Topic does not buy featured placement.
  • A preferred web address is a signal, not a command every search engine must obey.

Honesty is the only rule. Write labels that describe the article. Do not stuff popular words.

The fields

Title and subtitle — what you wrote. Not a keyword list.

Topic — the main subject, from a small official list (what the writing is about). It is not your business industry, and it is not “local community.” Industry categories used when a business registers are a different system.

Place — where the article applies, when that matters (for example a county). Topic is what. Place is where. You may have both. Place is optional.

Tags — short labels for grouping related writing on NoFakeBiz. Recommended two to five; at most eight. They are not a ranking score.

Search phrases — words someone might type on NoFakeBiz even if they are not in the title. They help people find the article here. Some machine-readable formats may also expose these phrases as structured metadata. We do not use the old HTML “keywords” meta tag.

Series — your own sequence of essays or a named column. Another member can write on the same topic and not belong to your series.

Concept — a defined NoFakeBiz idea with its own page (for example Digital You). A concept is not the same as a topic. Digital Identity can be a topic; Digital You is a concept.

Author — who is speaking, as a public identity (for example Personal), not an internal database number. The public profile link is an address. Addresses can change; the person does not.

Published date — when the article first became public. Machines may also receive a later modification time when the public record of the page changed. If NoFakeBiz displays an “Updated” line, it reflects a change to the writing you read or its visible meaning — not every change to classification, search metadata, or infrastructure.

Canonical address — the URL we treat as the original on NoFakeBiz. Search engines may still choose another URL. A copy on another site is not automatically hidden just because we point home.

What we make available to machines

A published article should be one complete, non-contradictory document: the text, the author, the dates, the preferred address, and structured data that repeats those same facts.

We may notify participating search systems that a public URL was published or updated. Notification is not indexing and not ranking.

We do not build five versions of a page for five bots. We keep one honest public record. Each system may use what it needs.

Short answers

Will eight tags raise me?
No. Tags are for grouping on NoFakeBiz.

Do search phrases guarantee Google visibility?
No. They help people find the article here. We do not claim any external engine will rank you for them.

Does topic buy featured placement?
No.

If I copy the essay elsewhere, will “canonical back to NoFakeBiz” hide the copy?
Not automatically. We declare the original. If a copy must stay out of search results, that copy needs its own no-index control — whatever the other host allows.

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