NFB Concepts
NFB Concepts is the official vocabulary and ontology of NoFakeBiz. Each article defines one term, explains why it exists, and links it to related terms.
Concepts never market. Definitions are written as a stable reference — closer to a standard than to a brochure — so members, partners, and AI systems can use the same language.
For the full system in one view, see The NoFakeBiz Model — the official conceptual architecture map.
Vocabulary sits under a locked value system: Foundation Axioms and Operational Principles. If a concept and an axiom conflict, the concept changes — not the axiom.
Actors and identity governance
A Person is a human being. A User is a Person using the NoFakeBiz system; User is an operational/platform term, not a Public Identity type. An Account Holder is a Person with an authorized access/control relationship to a private Account. Member remains undefined and must not be inferred to mean Person, User, or Account Holder.
Every Public Identity requires a private Account relationship. Account controls and manages Public Identity; this is not an ontological ownership relationship. Business and Organization Public Identities are controlled and managed through authorized human Account relationships. Organizations do not independently authenticate as human Users.
Identity Type is institutional ontology. A new authoritative Identity Type requires proposal, ontology/concept review, human institutional acceptance, an authority/model update, and only then implementation. A proposed label may instead be a role, category, attribute, specialization, or another concept requiring human determination.
Concept tree
Core diagrams
Digital Chamber of Commerce
Digital You
Identity System
Global Digital Chamber of Commerce
Account is private. Public Identity is public. Reputation belongs to the Public Identity that acted.